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Headed by partners Felix Herngren, Pontus Edgren and Niclas Carlsson, and co-owned by Bonnier Ventures, FLX is one of Scandinavia’s largest and fastest growing prodcos.

Scripted productions include ‘Quicksand’, the Netflix Original which premiered at Berlinale 2019, ‘Blinded’, the C More Original based on Carolina Neurath’s novel, Swedish hit-series ‘Bonusfamiljen’ for SVT currently in season 3, ‘The Simple Heist’ for TV4 currently in season 2, ‘Second Ride’ for SVT in season 2, and ‘Solsidan’ for TV4, re-commissioned for seasons 6-8. ‘Grotesco’ season 3, produced for SVT, was named Best Comedy at the 57th Rose d’Or Awards.

FLX has produced three of Sweden’s biggest film franchises at the box office in recent years: ‘Solsidan The Movie’, which beat Star Wars at the local box office, ‘The 100-Year-Old Man Who Climbed Out the Window and Disappeared’ sold by StudioCanal to over 60 countries, and its sequel, ‘The 101-Year-Old Man Who Skipped Out on the Bill and Disappeared’, nominated for 8 Guldbagge Awards.

Jönssonligan, directed by Tomas Alfredson (‘Tinker, Tailor, Soldier, Spy’), starring Henrik Dorsin as Charles-Ingvar ‘Sickan’ Jönsson, is set to premiere in 2019.

Non-scripted series include productions for all major Swedish broadcasters such as ’Barncancergalan’ (Kanal 5), ‘Herngrens husbil’ (TV7) and ’Toppmötet’ (SVT, hosted by former Prime Minister Fredrik Reinfeld and former UN Deputy Secretary General Jan Eliasson).

FLX is also a major producer of commercials and branded content and works with leading brands such as DN, IKEA, Generation Pep, Pensionsmyndigheten, Falcon, Kavli and Ikano.

Owners

Felix Herngren (b. 1967)
Founder, creative director, and co-owner of FLX

Felix is a renowned director and actor as well as a popular and well-known comedian. He has worked in the business for over 20 years and has been listed as one of the top-5 commercial directors in the world by The Gunn Report.

Felix had his breakthrough with the television-hit S*M*A*S*H in the beginning of the nineties, and his on screen characters Papi Raul, Dan Bäckman and Tim Hibbins have all become cult icons. In 1999 he made his feature film debut with the comedy Adult Behavior (Vuxna Människor), a film he both directed and acted in together with Fredrik Lindström. In 2006 his second comedy Every Other Week (Varannan Vecka) was released, a film he also wrote, directed and acted in together with Hannes Holm, Hans Ingemansson and Måns Herngren.

In January 2010 the endlessly popular TV-series Solsidan premiered on Swedish television. The series had the channel’s highest viewing of the decade and has won multiple awards. Solsidan has now finished its fourth season and Felix is still writing, directing as well as playing one of the lead characters in the show. Felix was also showrunner for the first three seasons before handing over the helm to his brother Måns Herngren.

Felix has been working on the film adaptation of the bestselling Swedish novel The Hundred-Year-Old Man Who Climbed Out of the Window and Disappeared. A film he has both written and directed. The film premiered in Sweden on Christmas Day 2013.

For inquiries please contact
johanna.vonseth@flx.se

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Pontus Edgren (b. 1969)
Managing director and co-owner FLX

Pontus Edgren is Managing Director and co-owner of FLX.

Prior to joining FLX in 2012, Pontus served as Managing Director of the production company Jarowskij, part of the Zodiak Media Group. During this time the company was established as a leading Scandinavian comedy producer with hits like Solsidan (co-produced with FLX), Kontoret (The Office) and Parlamentet. Pontus was also one of the creators of, as well as a scriptwriter for, Solsidan.

Prior to Jarowskij, Pontus worked as a management consultant at McKinsey & Co. Pontus holds an MBA from INSEAD and a BBA from Lund University and The Wharton School.

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Niclas Carlsson (b. 1971)
WRITER and co-owner of FLX

Prior to joining FLX in 2012 Niclas had a long and successful career in advertising. Niclas played a key-role in developing many of Sweden’s most successful advertising campaigns over the decades. Concepts like the viral hit “Judit and Judit” for Comhem as well as the everlasting commercial sitcom for the grocery chain ICA, has turned him into one of Sweden’s most acclaimed copywriters.

Niclas has an education from Berghs School of Communication and 20 years of experience as copywriter and creative director on some of Sweden’s most renowned ad agencies. With an ever-growing appreciation for film and the film industry Niclas now dedicates his storytelling skills to the screen. Today he writes for FLX productions like Solsidan, Bonusfamiljen, Sjölyckan, Andra Åket and Torpederna.

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